Studio ethos / 2018—Present

Not a portfolio.
A practice.

Design Pothi is a multidisciplinary studio built around observation, restraint, and attention to the decisions most people skip.

We work across visual design, space design, and product design. We do not treat those as separate worlds. A visual identity can shape how a room is understood; a material decision can become a brand gesture; an object can carry the character of an entire place.

There is no fixed aesthetic. Only a consistent way of working: look closely, understand the context, remove noise, and let every element carry only what it needs. Not everything we make is loud. Everything is deliberate.